CardioNet Cardiac Event Monitoring
CardioNet is well-known in cardiac monitoring for pioneering Mobile Cardiac Outpatient Telemetry (MCOT™) technology. In addition to the MCOT™ products, CardioNet offers cardiac event monitoring services for their customers. CardioNet enhanced their position in the market place by acquiring Braemar who is a leading Cardiac Event Monitoring manufacture.
CardioNet has been offering Cardiac Event Monitoring services since the company established its diagnostic laboratory back in 2001. Cardiac Event Monitoring services with CardioNet is an interesting topic of discussion. In theory, CardioNet’s MCOT™ technology can arguably be classified as Cardiac Event Monitoring technology as it serves virtually the same purpose. The difference however is MCOT™ monitoring has demonstrated far superior diagnostic quality compared to traditional Cardiac Event Monitoring. In fact, most industry experts believe that Mobile Cardiac Outpatient Telemetry (MCOT) monitoring technology will eventually replace traditional forms of cardiac event monitoring as it captures and stores up to 30 days of continuous ECG information with transmission in ‘real time’. CardioNet has published several clinical studies that document MCOT as being a superior method of detecting cardiac abnormalities while reduces healthcare costs. It appears evident that this method of long term cardiac monitoring has the potential to be the gold standard and replace other forms of Cardiac Event Monitoring.
CardioNet Approach to Cardiac Event Monitoring
CardioNet has been traditionally structured as a ‘service only’ provider for their proprietary MCOT™ technology as well as for Holter Monitoring and Event Monitoring. CardioNet has invested big in Holter and Cardiac Event Monitoring service component to help grow their legacy product the MCOT. With this being the case, CardioNet appears to be structured to promote the traditional ‘service model’ over any other revenue model.
On the contrast, our theory for CardioNet only offering the traditional ‘service model’ can be viably disputed based on their recent activity in marketplace. CardioNet has acquired two leading OEM Cardiac Event Monitoring companies Braemar and Mednet. This represents a stimulating development as both companies were strong in providing OEM solution for other companies to offer Cardiac Event Monitoring products and services. It is unclear from these developments as to whether CardioNet will engage in promoting a revenue sharing model for physician offices. Only time will tell. Many in the industry speculate that the standard ‘service model’ for Cardiac Event Monitoring & MCT is fading in popularity as Physicians & clinics that are gravitating towards more profitable economic/reimbursement models for Event Monitoring & MCT.
Even though MCOT technology has been proven to be a superior diagnostic of capturing long term cardiac abnormalities (compared to traditional Cardiac Event Monitoring), Event Monitoring remains a necessary service in long term cardiac monitoring. As the leading service provider, CardioNet will continue to offer traditional cardiac event monitoring services for their customers. Even though we estimate MCOT™ technology will become the mainstream means of ambulatory cardiac monitoring, it will take time for the market to catch up. MCOT is (still) only reimbursed by Medicare & select insurance carriers where traditional Cardiac Event Monitoring is reimbursed by virtually all carriers and managed care.
Cardiac Event Monitoring Technology
CardioNet cardiac event monitoring technology comes from its wholly owned subsidiary, Braemar. Braemar has manufactured event monitors for decades with various technology & models with great flexibility in function. Braemar has the standard looping symptomatic recorders as well as wireless auto detecting cardiac event monitoring. Braemar’s Cardiac Event Monitors are used across the industry by many of the cardiac event monitoring resellers and service companies. CardioNet and Braemar are a well known brand name for quality products and services. For more information, click CardioNet Cardiac Event Monitors.
CardioNet is an accredited Independent Diagnostic Testing Facility (IDTF) by Centers for Medicare and Medicaid (CMS) in the state of Pennsylvania.